Sony a7 IV camera full-frame hybrid Body + 28-70mm Zoom Lens

9.600,00 AED Excluding VAT

  • 33.0MP Full-frame Exmor R CMOS Sensor.
  • BIONZ XR Image Processor.
  • 5-Axis SteadyShot Image Stabilization.
  • ISO 50-204800, 10 fps Shooting, Focus Map & Breathing Compensation.
  • 4K 60p Video in 10-bit 4:2:2, S-Cinetone & Creative Look.
  • Real-time Eye AF, 759-phase-detection, Fast Hybrid AF.
  • Still /Movie /S-Log2 /S-Log3 /S&Q Dial.
  • Vari-angle LCD & OLED Viewfinder.
  • Dual Media Slots & CFexpress Type A.
  • FE 28-70mm f/3.5-5.6 OSS Lens.
SKU: ILCE-7M4K Categories: , Tags: , ,

Featured Products

Description

Overview

A Brand-New Imaging Experience: The 33MP Full-Frame Back-Illuminated CMOS Image Sensor

The α7 IV’s new 33.0-megapixel Exmor R™ CMOS image sensor delivers outstanding performance and exceptional image quality in both stills and movies. It provides high-speed readout, high sensitivity, low noise, and highly accurate color reproduction.

Flagship-Level Image Processing with BIONZ XR™

Equipped with the latest image processor, the α7 IV greatly enhances performance, improving both image quality and color reproduction. Fast processing speeds allow for smooth continuous shooting and responsive operation during data transfers.

Still Photography Without Compromise Higher Resolution, Better Color Reproduction

The new 33MP image sensor and processing engine raise the bar for image quality. With a larger pixel count and higher resolution than the α7 III, the α7 IV and its powerful Exmor R sensor offer a significant evolution of Sony’s original image technology, delivering improvements that go beyond mere numbers. Experience new levels of color gradation and detailed rendering, as well as soft, natural-looking human skin textures. The result is beautiful images with reduced noise.

Building on the Back-Illuminated Sensor’s Capabilities

The BIONZ XR engine, in combination with the back-illuminated image sensor, produces even higher subjective resolution, revealing exquisite detail and texture, even in medium and high sensitivity ranges. The sensor achieves impressively low levels of noise throughout the standard ISO range of 100-51200, which is expandable to ISO 50-204800 for stills and ISO 100-102400 for movies.

Wide 15-Stop Dynamic Range

Taking full advantage of the camera’s 15-stop dynamic range, the α7 IV captures remarkably delicate detail in landscapes and scenery. This stunning image quality stems from Sony’s unrivaled experience at the forefront of both still-image and movie creation.

Quickly Set the Visual Mood with Creative Look Presets

The α7 IV includes ten Creative Look presets, with eight adjustable parameters that let you quickly craft a mood for your still images, movies, and live streams. Since no post-editing is required, you can share your vision immediately after shooting.

10-Bit HEIF Still-Image Format for Smooth Gradations

In addition to RAW and JPEG formats, the α7 IV offers the HEIF (High Efficiency Image File) format for still-image capture. With 10-bit color depth, it provides realistic reproduction of skies and portrait subjects, where subtle, natural gradation is essential.

5-Axis Optical Image Stabilization

The α7 IV’s high-precision stabilization unit and gyro sensors work together with image-stabilization algorithms to deliver up to 5.5 stops of shutter-speed compensation. This maximizes the high-resolution performance of the camera’s 33.0MP image sensor.

Sony’s Flash Units Coordinate with the Camera’s Face-Detection System

Sony’s latest flash units communicate with the α7 IV, leveraging its powerful face-detection capabilities. This allows for precise exposure adjustments that produce natural-looking skin tones, even in fast-moving subjects with quick lighting changes.

External Control of Flash Units

For greater convenience during shoots, compatible flash and radio wireless commander units connected to the α7 IV can now be controlled directly from the camera’s interface.

Reliable Autofocus with Impressive Speed: Fast Hybrid AF Evolved

The Fast Hybrid AF system combines phase-detection and contrast-detection AF to achieve greater speed, accuracy, and tracking performance. The 4D FOCUS technology covers about 94% of the image area with 759 phase-detection AF points, both for stills and movies.

10-Frame-Per-Second Continuous Shooting with Fast Buffer Release

Both the mechanical and electronic shutters allow you to shoot over 800 frames at up to 10 fps with AF/AE tracking, thanks to the α7 IV’s high-capacity buffer memory and speedy BIONZ XR processor.

Sony’s Smart AI-Based Real-Time Tracking

Sony’s unique subject recognition algorithm uses color, pattern (brightness), and subject distance (depth) data to process spatial information in real time. The camera uses AI to detect and track the eyes and faces of subjects (human, animal, or bird) with incredible precision. Simply select the subject to track and let the camera do the rest.

Improved Real-Time Eye AF

Thanks to the high speed of the latest image processing engine, Real-Time Eye AF performance has significantly improved, even when the subject is looking up, down, or sideways. You can also use Touch Tracking to initiate Real-Time Tracking of any subject in the frame, automatically starting Real-Time Eye AF if an eye is detected by simply touching the screen.

Pet Photos Made Easy

The α7 IV automatically detects and tracks an animal’s eyes for more reliable focus in both wildlife shots and pet photos. Animal-eye detection now works with improved tracking and accuracy, even if the animal’s face is upside down.

Real-Time Eye AF for Birds

For the first time in the α series, bird-eye detection is available for both still shots and movies. Whether the bird is perched or in flight, the camera tracks its eye with precision, keeping it in focus despite fast, unpredictable movements.

4K 60p Movies with Smooth, Natural-Looking Capture

The α7 IV now allows you to record movies at up to 4K 60p with full pixel readout and no binning, ensuring smooth images of fast-moving subjects. Full-frame 7K oversampling delivers high-resolution, detailed 4K video at up to 30p.

10-Bit 4:2:2 Recording for Greater Flexibility

Record in-camera with 10-bit depth and 4:2:2 color sampling, whether using Long GOP or All-Intra encoding. This allows for better flexibility in post-production, including image grading and compositing.

All-Intra Encoding and XAVC HS for Smaller Files

All-Intra encoding captures every frame independently, at bitrates up to 600Mbps. This improves accuracy in capturing complex motion and streamlines editing workflows. Additionally, XAVC HS format uses HEVC/H.265 encoding to deliver twice the compression efficiency of AVC/H.264, ensuring superior image quality with smaller file sizes.

Choose Your Look for More Expressive Movies

The α7 IV supports S-Cinetone™, Creative Look, and S-Log3 for more expressive visuals. S-Cinetone delivers stunning skin tones straight from the camera, while S-Log3 provides full dynamic range for smoother post-production workflows.

New Breathing Compensation for Smooth Focus Transitions

Sony’s new Focus Breathing Compensation minimizes the field-of-view shift that occurs during focus pulls, offering smooth transitions in movie shooting. This innovation opens up creative possibilities with Sony’s E-mount lenses.

Focus Map for Visualizing Depth of Field

The new Focus Map feature overlays depth map information on the live view display in real time, letting you easily visualize which areas are in or out of focus.

AF Assist Supports Focus Transitions in Movies

The AF Assist function, inherited from the Cinema Line FX6, allows for smooth transitions between auto and manual focus, enabling creative rack-focus effects during movie shoots.

Active Mode Image Stabilization for Smooth Movie Shooting

The α7 IV’s Active Mode stabilization ensures stable 4K movie shooting by compensating for camera shake without sacrificing mobility.

Advantages of Sony’s Lenses for Video Shooting

Using Sony’s E-mount lenses will enhance your video creation experience, providing beautiful imagery with superior image stabilization.

Digital Audio Interface for Excellent Sound Quality

The Multi Interface (MI) Shoe ensures high-quality sound by directly transferring the digital audio signal without degradation, eliminating concerns about mic batteries.

Integrated Microphone Wind Noise Reduction

New signal-processing technology reduces wind noise automatically when set to “Auto,” ensuring clear audio without affecting other sounds.

Instantly Turn Your α7 IV into a Webcam

With just a USB connection, you can transform the α7 IV into a high-performance webcam for live streaming. There’s no need for complex setup; simply connect the camera, select “Live Stream (USB Streaming),” and you’re ready to go.

Quick Setup for Live Streaming

Connecting to a computer via USB brings up the USB function selection menu. Choose “Live Stream (USB Streaming)” for an instant switch to live streaming mode.

Changeable Lenses Expand Expressive Options for Live Streaming

With over 60 original Sony E-mount lenses, the α7 IV offers nearly limitless expressive options for your streams or videos.

Soft Skin Effect for Beautiful Shots

The built-in Soft Skin Effect enhances skin appearance by softening wrinkles and blemishes, adding emphasis to the eyes and mouth. This feature is available for still images, movies, and live streaming.

Share Your Images and Movies Immediately

The α7 IV is designed to make sharing simple, so you can instantly share your fresh images and vision with the world.

5GHz Wi-Fi for Faster Transfers

The α7 IV supports both 5GHz and 2.4GHz wireless LAN, offering faster data transfer for greater convenience.

Background FTP File Transfer

With the ability to transfer still images and movies via wireless LAN or USB-tethered smartphone, you can easily send files to a remote server while managing large volumes of data.

Improvements in Image Selection and Editing Workflow

The α7 IV incorporates several enhancements that smooth the selection and editing process, improving overall efficiency.

Create Divider Frames for Faster Access

Divider Frames can be inserted between images to help quickly locate specific scenes or sections.

Adding Movie Markers for Efficient Editing

Add shot marks to your recorded movie footage to mark favorite takes or scenes, enabling quick navigation during playback.

File Transfer Options for Greater Flexibility

Files can be selected for transfer based on rating, shot marks, protection status, or format, providing a customizable experience.

  • QFHD (3840 x 2160). 4K 60p (50p) recording available in Super 35 mode only.
  • Imaging Edge Desktop (Remote/Viewer/Edit) version 3.2 or later is required to view and edit HEIF images.
  • At 4K 30p/24p (25p).
  • XAVC HS compatible editing software is required. XAVC HS format uses the MPEG-H HEVC/H.265 high-efficiency codec.
  • S-Log3, Sony internal tests.
  • Available settings for this feature are OFF, LO, MID, and HI.
  • CIPA standards. Pitch/yaw shake only. Planar T* FE 50 mm F1.4 ZA lens. Long exposure NR off. Still-image mode.
  • Slight image crop in Active Mode. “Standard” setting recommended for focal lengths of 200 mm or longer.
  • Active Mode is not available when recording at 120 (100) fps.
  • Catalyst version 2021.1 or later is required.
  • Up to 10fps in continuous “Hi+” mode and up to 8fps in continuous “Hi” mode. Maximum fps will depend on camera settings. Sony test conditions.
  • CFexpress Type A memory card is required.
  • Maximum continuous shooting speed is 6fps when shooting uncompressed RAW/uncompressed RAW+JPEG images.
  • 759 AF measurement points for still images. The number of points used varies according to the shooting mode.
  • Not available when using the SELP1650, SEL18200LE or A-mount lenses.
  • The Focus Map function cannot be used under the following conditions: when shooting stills, when the Focus Magnifier function is in use, when using digital zoom, during USB streaming, when no lens is mounted, when an A-mount lens is mounted, or when using the SEL16F28. For other lenses, please use the latest firmware.
  • Angle of view and image quality may change slightly when this feature is turned on. Breathing Compensation is not available for unsupported lenses, 120p (100p) movie recording, S&Q recording at 120p (100p), or stills. Compatibility of lenses is limited.
  • IEEE 802.11 a/b/g/n/ac standards are supported.
  • Available formats are 4K 15p (12.5p), Full HD 60p (50p), Full HD 30p (25p), and HD720 30p (25p).
  • USB charging and power delivery are only supported via the USB Type-C® terminal. A battery must be installed in the camera when supplying USB power. The internal battery may drain even if USB power is supplied, depending on the adapter used and camera operating conditions.
  • 9 V/3 A output. Compatibility is not guaranteed with all USB PD devices. The internal battery will not be charged while camera power is ON and the camera is in use.
  • CFexpress Type B memory cards are not supported.
  • Not guaranteed to be 100% dust and moisture proof.
  • Creators’ App will be needed to specify the URL for streaming. Creators’ App ver.2.3.1 is needed.
  • Camera must be registered using the Creators’ App prior to use.
  • When [Resolution] is set to [HD(720p)], [MJPEG] is only available.
  • With compatible Sony external flash.
  • Supports Micro USB compatible device.

In The Box

  • Sony α7 IV camera
  • SEL2870
  • Rechargeable Battery NP-FZ100
  • AC adaptor
  • Power cord
  • Shoulder strap
  • Body cap
  • Accessory shoe cap
  • Eyepiece cup
  • USB-A to USB-C cable (USB 3.2)
  • Lens hood
  • Lens cap
  • Lens rear cap

Reviews

There are no reviews yet.


Only logged in customers who have purchased this product may leave a review.

Related Products